Public Event Detail
In-Store Retail Media Platform Looma Launches in 600 Kroger Wine and Spirits Departments
Public historical observation from the Merrowstone archive. This page shows event-level context only. Accepted assertions, evidence lineage, and relationship intelligence remain part of the premium research layer.
Historical observations only. No forecasts, recommendations, buy/sell ratings, or portfolio advice.
2025-12-16GOOGLAlphabetAlpha Vantage Newsproduct_launch
Event summary
Looma, an in-store retail media platform, has expanded its network into nearly 600 Kroger wine and spirits departments, fueled by $10 million in Series B funding from Staley Capital and a $3 million credit facility. This nationwide expansion follows a successful multi-year pilot and brings Looma's total funding to $30 million, aiming to capitalize on the growing in-store retail media market.
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