Public Event Detail
A new class action lawsuit claims PepsiCo's snack website tracked visitors without their knowledge
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Event summary
A class action lawsuit has been filed against PepsiCo, alleging its snacks.com website tracked visitors without consent by immediately installing 67 third-party trackers, including cookies and canvas fingerprints, upon page load. The lawsuit claims the site's cookie opt-out banner provides false security as trackers activate before consent can be given and most remain active even if users opt out. The plaintiff, Winston Li, seeks to represent a nationwide class and a California subclass, asking the court to halt data collection, delete collected data, and award damages.